Columbia, SC (WLTX) - WeatherNation TV and News19 are partnering to bring the 24-hour weather coverage to the Midlands.
WeatherNation TV operates in multiple cities, and offers viewers reliable and up-to-date local, regional, and national weather news all day, every day.
"We are very excited to add Columbia to WeatherNation's rapidly growing list of cities with access to its weather-news platform and programming," said Michael Norton, president of WeatherNation TV. "Extreme weather is become more common around the country, and with hurricane season upon us, this is the perfect time to launch in Columbia to ensure residents are equipped with up-to-date weather news and forecasts."
With this partnership, WeatherNation will be available to News19's viewership over the air on digital channel 19.3 and on cable on Time Warner 112 in the Columbia market.
"Here in South Carolina, preparedness is the name of the game," said Rich O'Dell, President and General Manager for WLTX-TV. "Pairing WeatherNation's team of experienced meteorologists with Jim Gandy and the News19 Weather Team will keep our viewers well-informed during the summer hurricane and severe storm season."
The WeatherNation TV network delivers a back-to-basics approach to weather reporting and forecasting. Instead of long-term shows interspersed with short bouts of weather news, WeatherNation TV offers continuous live coverage of hyper-local, local, regional, and national weather events with cutting-edge graphics and stunning detail.
WeatherNation's meteorologists use the latest technology to forecast and illustrate current conditions with engaging and innovative 3D graphical mapping to help viewers understand the in-depth story behind their weather. A powerful severe weather tracking system also gives consumers a detailed visual assessment of storms and other extreme weather, from the satellite view down to street-level detail.